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MELISSA MCCARTHY AND THE ALL-NEW KIA NIRO EMBARK ON A “HERO’S JOURNEY” IN KIA MOTORS’ SUPER BOWL COMMERCIAL

February 1, 2017 - Posted in Kia News , News Posted by:

A breaching whale. A falling tree. A charging rhinoceros. These are just some of the extreme challenges Melissa McCarthy faces in Kia Motors’ Super Bowl ad for the all-new 2017 Niro crossover. Debuting online today, “Hero’s Journey” is scheduled to air in the third quarter of the big game and finds McCarthy – who is only “trying to help” – braving the open ocean, climbing high up into the treetops, and traveling in the Niro, the most fuel efficient crossover in America .

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