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KIA MOTORS PASSES ON SUPER BOWL COMMERCIAL TO “ACCELERATE THE GOOD” FOR AMERICA’S YOUTH

January 29, 2021 - Posted in Kia News , News Posted by:

IRVINE, Calif., January 29, 2021 – After a decade of creative and award-winning Super Bowl campaigns, Kia will not be advertising in Super Bowl LV. Instead, the brand will expand its charitable initiatives in support of America’s youth. Kia’s “Accelerate The Good” program began in 2019 when the Great Unknowns Scholarship was established to help young people in need get a foothold in higher education. At the onset of the pandemic in 2020, we continued our efforts through two separate $1 million donations to organizations that support America’s homeless youth population.

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